Brand Certification

Brand Certification Training

Research shows that presenting a consistent brand identity is critical to strengthening an organization’s brand and reputation over time. As MSU Denver’s reputation continues to grow, it is more important than ever to consistently promote the excellence and innovation for which we are recognized. Having a bold, unified brand will assist MSU Denver with everything from recruitment and retention to fundraising, partnerships and more.
The MSU Denver Brand Certification Program will equip and ‘certify’ faculty and staff with the tips, tools and talking points to effectively promote the MSU Denver brand internally and externally — ensuring we are consistently ‘singing from the same songbook.’ The Foundational Brand Training will serve as a primer to our new brand platform and advertising campaign. It will give participants a fundamental understanding of our brand messaging, brand identity and ways to create more brand consistency across the University. These trainings will also help collect stories and interesting facts about MSU Denver departments, offices and areas that could be leveraged in future advertising and storytelling efforts.

Attend a Brand Training and Become a Brand Ambassador

Brand Certification Trainings will occur once per month. All faculty and staff are encouraged to attend. Please sign up for a training below.

If you’d like more information, please contact the UCM client services team: [email protected]

Brand Certification Email Signature

Let the University know that you’re Brand Certified with this email signature. Your electronic communications will intrigue others to become Brand Certified and inform your external audience about MSU Denver’s brand.

Copy and paste your Brand Certified email signature today and help spread the word.