In March, a networking breakfast was held for graduating seniors, offering them a chance to sit down with local marketing professionals. Students shared class projects, discussed their skills, and made connections that could lead to future job or internship opportunities.
In April, the department organized a digital marketing careers panel featuring professionals from various industries like Ben Tarver (VP of Marketing at The Brandsmen), Joel Grabois (CEO and Owner of Blue Onion Media), Ashley Haga (Marketing Director at EverDriven), and Marc Herschberger (Digital Marketing and Campaigns Expert at Ethisphere). The panelists discussed their career paths, shared what their day-to-day work looks like, and offered valuable advice for students entering the digital marketing space. Topics ranged from SEO and content creation to analytics and strategy.