This contest is an excellent opportunity for the Brand Marketing class because it gives students hands-on experience in translating a brand into visual assets—a critical skill for any marketing professional. In many organizations, marketing professionals are responsible for conceptualizing, designing, and executing creative campaigns without a dedicated graphic designer.

By participating in the contest, students learn how to communicate a brand effectively through stickers, balancing creativity with messaging, and considering how visuals appeal to different audiences. It’s a chance to think like a marketer and create like a designer, gaining practical experience that directly applies to real-world marketing roles.

Rules and Guidelines

  • You must follow MSU Denver brand guidelines – https://www.msudenver.edu/brand-central/
  • You can create either a die cut sticker or a sticker sheet
  • Stickers must be in 300 dpi resolution or higher
  • Stickers must be submitted both in through PDF file and one of these: AI,PSD,JPEG,PNG,SVG,TIFF
  • Size should not exceed 4×4
  • You must be a student in MKT 4110 – Brand Management

Important Dates

  • Sticker Designs Due – October 31st at 5pm
  • Voting – November 10th-14th
  • Winner Announced – November 20th
  • Printing – December (exact date TBD)
  • Distribution – 1st week of Spring Semester

Voting

Voting will be done November 10th-14th

Ways to Vote:

  • Through our Instagram Story/Highlight – @msudenver_cbus
  • Qualtrics Survey distributed through email ([email protected]) to all CBUS Faculty/Staff/Students (you will be able to vote twice)