Jessica Schneider

Affiliate Faculty

Marketing

Biography

A strategic leader with more than 15 years partnering with senior executives to shape strategy, drive cross-functional execution, and deliver customer-focused products and services. Proven ability to operate as a trusted extension of leadership—triaging complex, high-stakes requests, aligning stakeholders and translating ambiguity into clear strategic direction. Experienced across corporate strategy, product, marketing, PMO and executive advisory roles, with a strong track record of influencing without authority.

Teaching Interests

    My goal as an educator is not only to impart knowledge, but also to teach critical thinking skills, creative problem-solving approaches and how to keep an open mind. Most of my career has been built on the ability to learn new things quickly, think on my feet and stay flexible, and it’s these real-world skills that I believe are just as important as marketing theories. I want to inspire students to think creatively and strategically and prepare them for the jobs that await them.

Education

MA in Integrated Marketing Communications

University of Colorado at Boulder

BA in Magazine Journalism

University of Texas at Austin