Jacob (Yunkyung) Cho

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Jacob (Yunkyung) Cho

Associate Professor of Management

Management

Bio

Jacob has international experiences in his major area of operations management. He worked in the biotechnology industry in South Korea before he studied and taught operations management courses in Canada and the USA now.

Degree

PhD in Operations Management

University of Western Ontario, Richard Ivey School of Business

MBA

University of Guelph

MS in Food Science and Technology

Seoul National University

BS in Food Science and Technology

Seoul National University

Published Works

  • Cho, Y. (2024). An Empirical Study on the Relationship between Service Quality and Active Use of Social Media in Internet Retailing. International Management Review, 20(2), 80-92. http://americanscholarspress.us/journals/IMR/journal_IMR.php.
  • Cho, Y., Sutton, L. C., Taskin, N. (2023). Positive relationship between service performance and social media use in Internet retailing: Does information symmetry matter?. Contemporary Management Research, 19(3), 207-233. https://doi.org/10.7903/cmr.22963.
  • Cho, Y. (2022). Social media and service quality in Internet retailing. Annual Conference of Academy of Marketing Science 2022 in Monterey, CA,
  • Cho, Y., Taskin, N. (2022). IT and e-channel performance in small retailers: the mediation mechanism of resource complementalities. Journal of Internet Commerce, 21(1), 1-25. https://doi.org/10.1080/15332861.2020.1816316.
  • Cho, Y., Sutton, L. C. (2021). Reputable Internet retailers' service quality and social media use. International Journal of Electronic Commerce Studies, 12(1), 43-64. https://doi.org/10.7903/ijecs.1877.
  • Cho, Y. (2020). Implications of Internet retailers' service performance on their social media use. 49th annual meeting of Western Decision Science Institute (WDSI), http://wdsinet.org/Annual_Meetings/2020_Proceedings/FinalSubmissions/102..pdf
  • Cho, Y. (2019). Connecting strategies to resources: scale development of a resource bundle for Internet retailing. Journal of Internet Commerce, 18(3), 310-336. https://doi.org/10.1080/15332861.2019.1595363.
  • Cho, J. (2015). "Creating customer repurchase intention in Internet retailing: the effects of multiple service events and product type". Journal of Retailing and Consumer Services, 2213-222. https://www.journals.elsevier.com/journal-of-retailing-and-consumer-services.
  • Cho, J. (2015). The relationship between resources and market coverage in small local Internet retailing. International Journal of Retail and Distribution Management , 43(7), 597-616. http://www.emeraldgrouppublishing.com/products/journals/journals.htm?id=ijrdm.
  • Cho, J. (2014). "Service quality and price perceptions by Internet retail customers: linking the three stages of service interaction". Journal of Service Research, 17(4), 432-445. https://journals.sagepub.com/home/jsr.
  • Cho, J. . "Use of Social Media and Internet retailers` service operations". 45th Annual Meeting of Decision Sciences Institute (DSI),
  • Cho, J., Menor, J. L. (2012). "A complementary resource bundle as an antecedent of e-channel success in small retail service providers". Journal of Service Research, 15(1), 111-125. https://journals.sagepub.com/home/jsr.
  • Cho, J. (2012). "Impact of supply chain management on price competitiveness in Internet retailing". 8th art and science of service conference: Innovations in service supply chain design.
  • Cho, J. . "Operational drivers of e-service quality during an order procurement state of Internet retailing". 43rd Annual Meeting of Decision Sciences (DSI),
  • Cho, J. (). "A concept and measurement of a resource bundle for small e-retailing". 7th Art and Science of Service Conference: Service Science in Development Countries.
  • Cho, J. . "A profit generating model for small e-service firms". Proceedings of the 17th International Annual Conference of the European Operations Management Association (EurOMA),
  • Cho, J. (2010). "Effects of e-service ambition of resource profile and performance of small enterprises". 21st Annual Conference of the production operations management society (POMS) Program,
  • Cho, J. . "Managing the operations and marketing interface in e-retailing: effect of price sensitivity on customer loyalty". 41th Annual Meeting of Decision Sciences Institute (DSI),
  • Cho, J. . "Resource profiles of small e-service enterprises with different market ambitions". 6th Art and science of service conference:" Technology-Driven Service Improvement ,
  • Cho, J., Menor, J. L. (2010). "Toward a provider-based view on the design and delivery of quality e- service encounters". Journal of Service Research, 12(1), 83-95. https://journals.sagepub.com/home/jsr.
  • Cho, J., Menor, J. L. . "Towards a provider-based view on the design and delivery of quality e-service encounters". Academy of Management Annual Meeting,
  • Menor, J. L., Cho, J. . "Examining Complementarities in new service development: know-what, know-why, and know-how". 37th Annual Meeting of the Decision Sciences Institute (DSI),
  • Cho, J., Menor, J. L. . "Examining the impact of structural and technological attributes in the management of the new service development". 17th Annual Conference of the Production and Operations Management Society Program (POMS),
  • Cho, J., Menor, J. L. (2006). "Service profiling for strategic e-service design". Proceedings of the Administrative Sciences Associations of Canada (ASAC),
  • Cho, J., Menor, J. L. . "Service profiling for strategic e-service design". 16th Annual Conference of the Production and Operations Management Society (POMS) Program ,
  • Cho, J. (2004). Case writing: "Bloom the flower company".
  • Cho, J. (2003). Case writing: "Country Paws Boarding Inc".
  • Cho, J., Murphy, I. (2002). "International traveler and restaurant menu item selection". Proceedings of the 30th Annual Conference of the Administrative Sciences Association of Canada (ASAC),
  • Park, C., Pyeon, J., Cho, J., Hong, S., Lee, H. (1996). Screening of Enterococcus sp. isolated from animal intestines and its power. Korean Journal of Microbiology & Biotechnology, 24(4), 393-398. .
  • Cho, K., Cho, J., Hong, S., Lee, H. (1995). Isolation of Lactic Acid Bacteria with high productivity, and cultural optimization for lactic acid production. Korean Journal of Microbiology & Biotechnology, 23(1), 6-11. .
  • Cho, J., Cho, K., Hong, S., Lee, H. (1995). Optimization of medium components for lactic acid production. Korean Journal of Microbiology & Biotechnology, 23(1), 12-16. .
  • Cho, J. (1990). Quality characteristics of SPI and Na-Caseinate substituted sausage for meat protein. Korean Journal of Agricultural Chemistry, 33(1), 43-51. .

Research Interests

His research centers on service management particularly in resources and strategies for service quality and customer satisfaction in e-service operations.

Teaching Interests

He uses his industrial experiences for his class of operations management and organizational management. This increases applicability of class knowledge to students.