MSU Denver


A cross-functional hub to provide enrollment management command, coordination, and decision making to support recruitment and retention efforts across the institution.

The Enrollment Command Center (ECC) was implemented in Spring of 2020 in response to the COVID-19 pandemic. The ECC serves as an advisory committee to discuss enrollment strategies and to make recommendations that contribute to student access, recruitment, persistence, and completion during the COVID-19 pandemic and beyond. This group will stay current on enrollment trends, data, and goals of the university to be as effective and intentional as possible, particularly during this unpredictable time.

The ECC will develop a holistic and integrated approach to enrollment management that supports college-wide collaboration, engagement, creative-thinking and consensus building. The ECC will serve as the cross-functional hub to address these challenges utilizing various perspectives, as enrollment management is a shared responsibility across the institution. Decision making will be supported and reinforced by the work in Recruitment CouncilRetention Council, and the Data Team.


  • Increase engagement and strengthen collaboration in recruiting and retention strategies across the university. 
  • Revise and provide recommendations for student access, recruitment, persistence, and completion through diverse programs and services 
  • Support the HSI designation mission
  • Collaborate with university constituencies to develop, implement, and evaluate enrollment management goals and strategies that align while we are experiencing the pandemic. 
  • Share and disseminate enrollment information to recommend promising practices for enrollment 



  • Mary Sauceda, Associate Vice President of Enrollment Management
  • Michael Nguyen, Director of Enrollment Management Systems and Operations


  • Vaughn Toland – Executive Director of Admissions and Outreach
  • Connie Sanders – Interim Registrar
  • Elizabeth Parmalee – Associate Vice President of Undergraduate Studies
  • Jacque Williams – Director of Client Services, Strategy, Marketing, and Communications
  • David Haden – Associate Dean, Student Engagement & Wellness
  • Sarah Harman – Executive Director, Office of University Effectiveness and Director of CAVEA
  • Ann Murphy – Dean, College of Business
  • Jessica Retrum – Chair of Department of Social Work
  • Jason Janke – Associate Dean College of Letters, Arts, and Sciences
  • Nahum Kisner – Director of Student Support and Retention
  • Daniel Lair – Chair of Department of Communication Studies
  • Whei Wong – Associate Vice President for Marketing and Brand
  • Allie Dirks – Online Enrollment initiatives Manager
  • Matt Griswold – Associate Vice President of Online Learning
  • Thomas Ragland – Dean of Students Office
  • Justine Espinosa – Assistant to the Associate VP of Enrollment Management
  • Mark Baccei – Enrollment Management Research Analyst

View Enrollment Command Center Structure.