Brand Central
College-level clear zone
To avoid crowding our logos with other imagery – such as text, photography, illustrations, color breaks or rule lines – a “clear zone” is the minimum amount of space to remain free of other imagery. This minimum space requirement also applies to page trim and folds. The clear zone is proportional to the size of the logo, and its border is determined by measuring from the outer edges of the logo to the distances indicated in the diagrams below.
Using MSU Denver, College of Letters, Arts and Sciences as an example, these guidelines apply to each college-entity logo. Adhering to clear-zone guidelines will best ensure legal protection of our logos by minimizing confusion as to their appearances.
Format A
Vertical
Format B
Horizontal